- 5 min read -
Times were certainly easier as a marketer before the dawn of digital advertising and the seemingly endless measurement KPIs that came along with it. Traditional advertising tactics...
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- 4 min read -
In my first blog post I spoke about why you should consider utilizing influencer marketing and if it was possible to do it yourself. I have just scratched the surface when it comes...
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- 5 min read -
Video may have killed the radio star[1] a generation (or two) ago.
But who knew this dastardly villain was a serial killer all along?
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- 6 min read -
As the recruitment season fast approaches and strategies start to come into place, there comes the next question… What type of content do we build?
Read MoreSeptember 25, 2019
From Turnover to Top 50: How Glacier became one of Canada's Fastest Growing companies
[Image source:canadianbusiness.com]
In light of Glacier’s recent achievement (Did you hear? We ranked no. 42 on Canadian Business and Maclean’s Growth 500 list!) there’s been a noticeable buzz...
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Glacier recognized on Canadian Business’ list of Canada’s Fastest-Growing Companies and is the2nd Fastest Growing Company in Calgary
Calgary (September 17, 2019) - Glacier is proud to announce...
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- 7 min read -
As the generation born in 1995 or later, Gen-Z is well on its way to becoming a powerful consumer segment, and is a vital demographic for higher education institutions. While the...
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- 3 min read -
As an Account Strategist who helps build advertising strategies for colleges and universities across North America at Glacier, I keep a close finger on the pulse in terms of what...
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- 5 min read -
As the way each generation consumes information changes, so do their preferences in terms of the type of content they would like to see. 75% of Gen Z’s want to convert their...
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