Lemon8: The New Social Media Platform Taking Gen Z by Storm
If you're a college or university marketer who is always on the lookout for the latest ...
What is BeReal and Why Does GenZ Love It?
As the world becomes more and more connected, each successive generation seems to get ...
What Actually Influences Students on Snapchat
It is no secret that Snapchat is one of the most popular social media platforms among ...
Using TikTok in Your Student Recruitment Strategy
As a higher education marketer, you know that advertising to potential students is a ...
SMS Summit Higher Ed x Glacier
A Q&A with Glacier's President, John Reid The Glacier team is honoured to be included ...
A Breakdown of Ads That High School Students Actually Remember
Did you know that the average high school student is exposed to about 4,000 ads daily? As ...
Where Do High School Students Really Spend Their Time Online?
In today’s world, high school students are exposed to a variety of online activities. The ...
TIKTOK AND HIGHER EDUCATION MARKETING IN 2022
The secret is out, simply existing on social media is not good enough anymore. We ...
Should Your Snapchat Campaign Target Teenagers [Updated 2022]
SHOULD YOUR SNAPCHAT CAMPAIGN TARGET TEENAGERS? The invention of social media platforms ...
How High School Students are Researching Higher Ed Institutions in 2021: Social Media & Advertising
Marketing initiatives play a critical part of high school students’ decisions around ...