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Higher Education Marketing Blog

The Glacier TeamDec 11, 2023 10:00:00 AM2 min read

Navigating the Future: Key Concepts for University Marketers in 2024

As the higher education landscape continues to evolve, university marketers must stay ...
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The Glacier TeamNov 28, 2023 1:34:00 PM1 min read

Power of Storytelling Through Content: Join our Webinar with Lytho​​!

We are excited to invite you to our upcoming webinar in collaboration with Lytho, a ...
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The Glacier TeamNov 24, 2023 10:00:00 AM2 min read

Optimised Landing Pages: Best Practices for Higher Education Marketers

In the competitive landscape of higher education marketing, landing pages play a critical ...
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The Glacier TeamAug 23, 2023 10:00:00 AM3 min read

Understanding Gen Z: The Key to Higher Education Marketing

As higher education marketers strive to connect with the next generation of students, ...
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The Glacier TeamJun 21, 2023 10:00:00 AM2 min read

Things University Marketers Need to Know

In today's competitive education landscape, marketing plays a pivotal role in attracting ...
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The Glacier TeamMay 3, 2023 3:01:23 PM3 min read

Lemon8: The New Social Media Platform Taking Gen Z by Storm

If you're a college or university marketer who is always on the lookout for the latest ...
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The Glacier TeamDec 9, 2022 9:30:00 AM5 min read

What is BeReal and Why Does GenZ Love It?

As the world becomes more and more connected, each successive generation seems to get ...
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The Glacier TeamMar 16, 2022 11:00:00 AM7 min read

TIKTOK AND HIGHER EDUCATION MARKETING IN 2022

The secret is out, simply existing on social media is not good enough anymore. We ...
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The Glacier TeamJul 8, 2021 5:08:00 AM3 min read

Best Practices and Creative Strategies for Higher Education Advertising

Think of it this way: Only 9% of display ads are viewed for more than one second, and ...
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The Glacier TeamJun 8, 2021 6:53:00 AM3 min read

The General Psychology and Messaging Behind Higher Education Advertising: What to Consider

Are you considering general psychology when creating your higher education ads? The truth ...
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